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The importance of an App for your online radio station

It’s been a while since the idea of doing something on the internet means not having to be stuck in front of a computer screen. Today, more than half of the world population already has access to the web, and the number of smartphone users with internet access is increasing even more.

The radio stations, which is always in touch with new technologies, is evolving along with this growth. In the United States, a survey made by AccuStream revealed that the process of the radio station digitalization is not only being more popular, but also lead to the increase of young listeners, with less than 35 years old.

Radio listening Apps

In this context, it’s easy to see the importance of investing in an app  for your radio station. As much as it’s possible to open the website and stream straight through the browser on mobile phones, especially since the BRLOGIC website for radio stations is extremely responsive and work well on mobiles, there are some limitations for this use. Depending on the mobile, it isn’t possible to ‘minimize the browser while still listening. An App is made especially for mobile use. It enables the user to perform other activities whiles still listening to the station.

BRLOGIC’s Diamand plan clients can build their own apps that are availiable for mobile phones and tablets, using Android platform.

With an app, it’s possible to provide the user not only a player for your own radio station, but also different sections for messages and song requests. The app can also be personalized further, with the station’s logo on top of the home screen, also serving as the app icon on the device.

Facebook App

Besides the mobile apps for smartphone and tablets, BRLOGIC also provides all clients, at no additional costs, with an app for facebook pages. This tool, which is a player with the same functions as the mobile app can be set up on any web station’s facebook page, strenghening the ties and involvement between the radio station and page followers.

What are you waiting for, to expand your online radio’s reach?

Don’t you have your own radio station yet? Well, what do you think to start it right now with BRLOGIC?

You’ll receive 7 days to try our features, without commitment. Are you interested?

Click here to create you station now!

About the author

Luiz Silveira

Luiz Silveira is a specialist in digital marketing and a radio, music and technology enthusiast. With a decade of experience, he aims to help radio stations better position thenselves on the internet.

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