Tips

Everything that you need to know about Live transmission

In another post, we speak about everything which you neede to know about Auto Dj to transform your Internet radio.

In today’s post, we shall speak about Live transmission, which is without the shade of a doubt the transmission method with the greatesrt potential for having contact with the audience, but that still sometimes leads to many queries.

Wes hall simplify Live transmission for you to take the step that was lacking in your Internet radio!

What Live transmission for Internet Radios entails

It mau seem simple, but it is important that you understand well what Live  transmission really is when creating your Internet radio! This why it is extremely important that we understand what the possible transmission types are.

For an Internet radio there are basically two types of transmission. Transmission upon demand, executed by Auto Dj, and Live transmission, executed by a  computer with access to the Internet.

Therefore, every transmission made directly by your computer is, technically, a Live transmission, even  though you do not make use of your voiceover in real time. Regardless of whether you are broadcasting or if you have left your transmission  software connected in your computer to transmittehg sings recorded for the Internet, this type of transmission is classified as Live, as it makes use of your computer and your connection.

Thus, we can summarize as follows:

Transmission Upon Demand: Every transmission made by Auto Dj, where there is no need to maintain the administrator’s computer connected. The transmission continues online regardless of the availability of the broadcaster. We did a very complete post saying everything about Auto Dj! Click here to check it out.

Live Transmission: Every transmissoion made by the computer, where the connection with the Internet of the broadcaster is used, regardless of whether there is voiceover in real time. The transmission depends directly upon  the availabilty of a computer and a connection with the Internet by the broadcaster.

Having said which, it is important to say that if correctly configured, the two  transmissions are totally compatible with each other. This means that, in a good panel for Internet  radios, your listeners should not note any difference when you change the transmission of your Internet radio from Auto Dj to Live or vice versa. The transition will be smooth, and the only factor which will show that there is any change in the radio will be  the contents transmitted, which will be different.

What is necessary to make a Live transmission

Possibly the greatest query related to Live transmission is as follows. What do I need to make a Live transmision? Do I need a complete Studio? Soundboards? Condenser microphones?

In truth, it is much simpler than it seems, as we shall see below.

Na indispensable item to have good quality of Live transmissioon is a stable  connection with the Internet. And this is an extremely important factor!

A stable connection is more important than a quick connection. Therefore, give  preference to connections by cable, ADSL or optical fiber. Connections by radio, 3G or 4G can be used, but they ususally lead to sporadic locking during transmission

Besides the Internet, we can separate the requirements to make a Live transmission into 2 categories. They are as follows:

Software to transmit Live:

Software, or computer programs, play a crucial role in the Live transmission of an Internet radio. Indeed, it is this software which will reproduce the audio contents and transmit them to the Internet.

They can be divided into two categories: Automation software and transmission software.

The automation software is what will reproduce the audio of your radio. Every  player (Winamp, Windows Media Player, etc.) can be regarded as being automation software, but there is that which was developed especially for radios.

The most famous case is that of ZaraRadio, which is by far the option most used. We already have a guide, where we teach how to configure ZaraRadio from the beginning. Click here to access it!

While the transmission software is responsible for transmitting the audio to the Internet. This software will not execute any modification ion the sound which will be transmitted. When creating your Internet radio, the focus must be on choosing software which is stable, light and easy to configure. The almost unanimous decision currently is to use OddCast, which is free of charge and handles transmissions in  MP3 and AAC. If you want to learn how to configure OddCast, click here to access our guiade in video!

There is also software which performs the two functions, of both transmission and automation. We can mention RadioBoss, Sam Broadcaster, and more recently the free Mixxx. It is usually heavier software with a greater learning curve, but with an excellent cost x benefit ratio and a huge range of options to customize your transmission.

Equipment for transmitting Live:

Probably one of the most subjetcive issues when mounting an Internet radio, the truth is that a good transmission does not need more than a computer with access to the Internet, if the contents transmitted are already recorded in your computer.

However, as requirements and expectations increase, the requirement for specific equipment, such as microphones and a soundboard, also increases.

The tip is logical: begin with the essential, which in this case, is a computer with access to the Internet. It can be a desktop or notebook!

After the computer, the next most important items are a microphone, for voiceover, and a headset, to listen to the return.

We have already mentioned it in other posts, but it is important to maintain the return by a headset. Loudspeakers will very probably cause problems during the voiceover, such as feedback.

We have already made a post here in the blog which speaks in great detail about the equipment required to mount an Internet radio. Click here to access it! In it we give tips about microphones, headsets, soundboards  and everything else which you would like to know. Seriously, the post is extremely complete and it is worth checking it out!

Another very common query for someone who is creating an internet radio is: “But does a studio, with soundboard, really make a difference?”

The truth is that there is no clear answer! Everything will depend upon your requirements and expectations regarding the Internet radio.

Let us look at some examples!

An Internet radio which solely and exclusivwly intends to transmit recorded  contents, such as old songs, does not need to invest in a complete studio. The greatest concern, in this case, is to gather together audio files of good quality and well  mastered!

While a radio which plans to execute Live interaction with listeners, hold interviews, preaching, record  jingles and commercials, will definitely benefit from a studio, albeit a simple one.

So, as we can see, there is no final answer. W e need to weigh up all the items, and evaluate if acquiring equipment is essential. Our persoal tip concerning this issue: Weigh everything up and give priority to that which brings greater return and more quality to your transmission!

Tips for a good Live transmission of Internet radio

Now you have everything configured, and with quality. The next step is to start the voiceovers! But do not fool yourself, a good Live transmission must be well planned.

Make use of the programming schedule and scheduling resources of the manageable site to leave your audience at the times of the programs, mainly those that will have an interaction with the general public.

Also, it is worth making the Live transmission  the bridge between your radio and your listeners! Use this special moment to read the messages in your social networks and encourage commitment. Talk to your audience! After all, who does not like to feel a little special when hearing their own name Live by a radio announcer?

If you invested in good equipment, such as a soundboard and condenser microphone, it is important to learn more all the time about voiceover techniques! Have you already though about doing a broadcasting course? While thinking about it, see in our blog the different posts that we have with tips about becoming an excellent radio announcer!

Do your prefer videos? No problem! Our channel of Youtube has technical videos, which teach you how to configure your Internet radio, and also videos with worthwhile tips which will make you continually more professionali as radio announcer.

To finish, it is no good having a studio of the latest generation and a voice to make people envious, if your radio keeps being interrupted or if your site is always giving  problems, is it? That is why our last tip is to invest in a quality platform to create your Internet rradio.

BRLOGIC offers 10 days’ free trial without comitment, so that you can create your radio and perceive that it is the best platform in the market. Click here to create your online radio right now!


About the author

Luiz Silveira

Luiz Silveira is a specialist in digital marketing and a radio, music and technology enthusiast. With a decade of experience, he aims to help radio stations better position thenselves on the internet.

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